Rule-sets are live
Bol ads
on auto-pilot.
Adyard automates 90-95% of your Bol advertisement management less work, less waste, more profit. And if you need help, our specialists are ready to assist.
14-day trial, no credit card required
The best of automation with the control of manual management.
"Full AI goes too far. Manual work is too slow. Adyard combines the best of both worlds: speed where possible, control where necessary."
Lorenzo Moriconi
Advertising Specialist
Manually adjust bids & budgets
Campaigns continue running even when no one makes a purchase
Poor products continue to burn through budget
ACOS is all over the place
No scale, no overview
Automatic bid optimization based on ACOS & conversion data
Smart dayparting by hour/day
Underperformers automatically paused
Auto-harvesting + automatic negation
Scalable campaigns with full control
Features of the software
Functionality you need to manage ads on bol as a professional.
Dayparting
Timing rules. You choose the hours.
Adyard automatically activates/deactivates campaigns.
Available soon
Bid automation
You set the targets and limits. Adyard automatically adjusts all bids.
Trending Keywords
Keyword research. Discover what is currently being searched for.
Advertising dashboards. Exactly how you want to see them as an advertising manager. Report quickly & clearly.
Keyword research. All the tools & data you need for professional keyword research for your listings and advertisements.
Dashboards
Advertisement dashboards at product & campaign level. Exactly how you want to see them as an advertisement manager. Report quickly & clearly.
Overdue data
CPC history. And much more overdue data to see the trends.
Get started easily with Adyard
Experienced Bol Ads specialists behind the platform
Strategy remains leading, automation follows
Thinking along with growth, scale, and exceptions
Support when it matters
Continuously developed based on practical data
Lorenzo Moriconi
Co-owner & advertising specialist
My history as Bol ads manager
Built from experience. Born out of frustration. For years, we've been working every day in the heart of Bol Ads. With hundreds of products, endless campaigns, and clients who want to grow faster than the tools can handle. This allowed us to see exactly where things went wrong: too much manual work. Too little insight. Too much time spent on repetitive tasks that make no one better.
Born out of the need for real control Automation is powerful, but not if you lose grip. The existing tools either went too far or did too little. We wanted something that automates intelligently without taking away your control. Speed where possible, control where necessary.
Software with a team behind you, Adyard takes over the heavy lifting, but you're never alone. Our Bol Ads team continuously builds, monitors, and improves the automation you use. From fully managing yourself to fully outsourcing. Everything runs on the same software, designed to scale.
Prices.
Of the software.
Get started yourself, with the software. Start for €39 per month and choose additional solutions when you are ready.
Not sure what suits you best? Compare on the comprehensive page or contact our team.
Services.
Fully outsource advertisements.
Combine automation with an experienced team. Outsourcing ads should be done right.
Punch cards
2 spots available
Disclaimer
We work best with brands that generate at least €10,000 in revenue per month on Bol.
Outsource advertising management
Our team of bol specialists becomes an extension of your team. We manage your visibility on bol as if it were our own, with data, speed, and attention.
€750 + 1.5%
advertising revenue per month
Add-on: Branded Shelves
Learn more about this service
We can manage your Branded Shelves campaigns. Ideal if you want to hand everything over.
What clients say
about Adyard.
Working with Adyard is very pleasant. They are easily reachable, know exactly what they are doing, and communicate very clearly. It is always easy to schedule an appointment to discuss matters and implement changes.
Tom Verhulsdonk
Brand owner
A professional company that knows what they're doing. With Adyard's intervention, we were able to reduce our monthly costs and increase our sales.
Norman van Es
Owner of NL25Shopping
The guys from Adyard helped me go x3. Always pleasant and fast communication, with no fluff.
Rosj
Brand owner
It is very difficult to find the right company or people to manage ads the way I would myself. For me, Adyard has been the ideal partner in this regard.
Jory Sharff
CCO Vivid Green | Founder Stane Office
"The database has helped us discover new products and find keywords to optimize our organic and paid visibility.”
Thies Kruize
Owner of 360 Healthy Lifestyle
Your questions
answered.
