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Keyword Research Keyword Database for bol.
Find all keywords for your bol campaigns and listings in one overview.
One keyword database more functionalities
Keyword Magnet
Provide a seed keyword and receive all relevant variants back
Keyword Database
Filter, sort, and analyze for product research
Product Magnet
Get keyword suggestions for your products.
Keyword Lists
Group keywords together for a streamlined approach.

Why Adyards Keyword Database for Bol?
The keyword database ensures that you set the correct placements within your campaigns and that all the keywords being searched for can be incorporated into your title for organic discoverability.
Related search terms
Filter the entire database
Average winning bid
Ratio between supply and demand
Trends per period
Distribution between NL & BE search volume
Exporteer database in CSV
Copy keywords in the format for ads
What the keyword database brings you on Bol
"The keyword database is one of the most fundamental insights for successful ads on bol.com."

Lorenzo Moriconi
Advertising Specialist
Visibility on keywords with real purchase intent
Set up campaigns faster and more consistently
Better organic positions through targeted deployment
One clear foundation for ads and listings
Budget towards what sells, not towards noise
Without keywords, we can't do anything this database is built to miss nothing
Lorenzo Moriconi
Co-owner & advertising specialist
Want to read more about Dayparting?
The Keyword Database is not just a separate research tool for us, but a constant layer within our advertisement management.
We use it to determine exactly where you need to be visible on Bol and where not. All based on search intent and performance data, never on gut feeling.
1. Real Bol search intent
We analyze how customers actually search on Bol, including variations, context, and buying intent. This way, we only work with keywords that have a chance of conversion.
2. Smart selection and exclusion
We scale profitable search terms and actively exclude irrelevant or wasteful terms. No noise, no budget leaks.
3. Dynamic, not static lists
The database adapts to the market, seasons, and behavior. What works today is continuously reassessed based on new data.
4. Directly applicable in ads and listings
The same keywords drive campaign structure, bids, and content. One foundation for ads, ranking, and scalable growth.

What clients say
about Adyard.
Working with Lorenzo was very pleasant. He is easily reachable, knows what he is doing, and is great to communicate with. It's easy to schedule a meeting to discuss things and make adjustments.

Tom Verhulsdonk
Brand owner
A professional company that knows what they're doing. With Adyard's intervention, we were able to reduce our monthly costs and increase our sales.

Norman van Es
Owner of NL25Shopping
The guys from Adyard helped me go x3. Always pleasant and fast communication, with no fluff.

Rosj
Brand owner
It is very difficult to find the right company or people to manage ads the way I would myself. For me, Adyard has been the ideal partner in this regard.

Jory Sharff
CCO Vivid Green | Founder Stane Office
"The database has helped us discover new products and find keywords to optimize our organic and paid visibility.”

Thies Kruize
Owner of 360 Healthy Lifestyle
Your questions
answered.
01
Can I try Adyard?
Yes, you can, for 14 days. After that, you can use the free version or choose the paid version. 14 days too short? We got you! Send a message to support and we'll extend the trial by 14 days.
02
How much does Adyard cost?
With Adyard, you can start the software for €200 per month. Interested in our services? See the service page.
03
Can I outsource my bol ads to Adyard?
Yes, certainly. We begin with an audit to determine if there is a match. You can have your bol ads managed by Adyard starting at €750 + 1.5% of the ad revenue per month.
04
Do you assist with the setup of the Adyard account?
We are pleased to demonstrate how the software works so that you can configure the software and rule sets according to your preferences. Prefer to outsource? We are happy to assist you in setting up the ad machine. Contact us for pricing.
05
What makes Adyard unique?
The combination of software & a team of experienced advertisement managers fully focused on bol makes us unique. The software semi-automates ad management on bol. We see this as a significant advantage compared to software claiming to have AI or “a magic button.” We believe in full control with the help of technology. Read a complete blog about this subject here.
06
Do you offer assistance in managing the ads?
Certainly! There are 2 options.
Option 1: Manage the ads yourself via the software. In this case, we provide support by explaining the software and helping you understand it. We constantly create new content to continuously improve this.
Option 2: Team Adyard consists of experienced marketplace ad managers who can think strategically with you and even be deployed operationally for your company. Read more about our services here.
07
Why should I choose Adyard?
We won't write fancy texts to "persuade" you why you should choose Adyard. This software is designed to make life easy for bol advertisement managers, like ourselves. We build all the features needed to make a difference in running ads on bol. More control, better insights, fewer repetitive tasks, and a focus on strategy. It helps us manage 2M in ad spend and helps many others manage their ads better and take them to the next level. Now the choice is yours!
08
How does Adyard handle data confidentiality?
We take this very seriously. All customer information is kept strictly confidential. The API connections are fully secured.




















